Mass media definition, any of the means of communication, as television or newspapers, that reach very large numbers of people. E more. The Mass Media Essay
Introduction Jihad: Internal Struggle or Holy War Just that word can invoke images of terrorists, violence and polarization of the Islamic. The Mass Media Essay
At School: As suggested by Neil Postman, school is the arena where the effects of mass media can and must be neutralized. Moreover, in schools the power of specific media may also be harnessed in a more purposive manner. In developing their curricula and modes ofinstruction, schools need to include the media environment itself as an object of critical study, while also using recorded audio-visual programmes and other modern media as a means of communicating subject matter in a vivid manner to students.
the populations, a culture of tolerance and peaceful living conditions a massive public education."english essay on The Role of Media" and "composition of The Role of Media" Header1 Pages.
This calls for a shedding of attitudes that are indulgent, passive, resigned or even antagonistic towards the mass media. Parents and teachers are not powerless in the face of this apparently all-encompassing wave in our lives. Several levels of actions are possible for mitigating or counter-balancing the effects of the mass media. We cannot wish away the media themselves - they are a pervasive feature of today's world - and there may be no point in treating all media offerings as insidious and dangerous. Instead discussion among parents, teachers and students should aim at developing a more informed perspective on mass media and critical tools that enable us to understand and use the media in a more measured and conscious manner. Such an orientation towards the media requires the development of what one may call 'media education'.
TEACHERSâ PERCEPTION OF THE ROLE OF MEDIA IN CLASSROOM (1990) tested fifteen questions in an efforts to determine teacher perceptions relative to education media.
The print media informs society through newspapers. Print Media Electronic Media Essay basis in the form of both print and electronic media.
Unless we begin to move, at home and at school, in some such direction, our children will remain susceptible to being swept along by a tide of images and subliminal messages that they have little control over. The pervasive power of media in the modern world thus calls for a kind of 'media education' that may develop an intelligence which is capable of using the media for definite purposes without falling prey to its limiting and distorting influences. This may then leave our students and us more open to the deeper intimations of life within and around us, through which we may begin to truly educate ourselves about life as a whole.
As has happened in the West to a great extent, the media boom threatens to supplant both family and school as primary sources of information and values. We already see family interactions and relationships undergoing sharp changes in India. The behaviour and attitudes of children at school is also changing in an unprecedented manner. There is thus an urgent necessity to find an adequate educational response, within our homes and schools, to the challenge of new conditioning factors that have come into play through the increasing media exposure of our students.
In India we clearly see a society in rapid transition, with older beliefs and values being swept away along with the social codes which supported them. There are, no doubt, several economic, political and sociological factors that contribute to the changing Indian scenario, but the impact of the 'media world' on children and young people is becoming an important catalyst in the process. Its impact on children may be seen at many levels.
There are, of course, programmes on television intended specifically for children. But even here, if current trends are any indication, those responsible for this programming have no compunction in creating scenarios (within, say the 'cartoon' genre) where a staple diet of fast paced action and violence is served up to attract wider audiences of young viewers. Video games that may be hooked onto the TV or computer screen - with war games, street fighters, action heroes and villains as typical subjects - tend to surpass the level of action and gory violence that cartoons have initiated children into. For somewhat older children, the themes shift to more sophisticated action, family relationships, school romances, as well as 'partying', drugs, cars and sex. Altogether, the mass media tends to promote a specific kind of popular culture among the young, with messages that are no less potent than those in adult programmes.
Without good access to national and community media all public education In such circumstances, print and direct contact may take on an increasingly important.
What are we up against? At one level the media may be simply viewed as human modes of communication that are intended to provide news, views, information, entertainment and advertisement of available products. However, it has long been recognized that the media represent much more than this. In today's world virtually all that we know, or think we know, about the world beyond our immediate experience seems to come to us through the media. If the media simply reflected rea!ity, there would be little concern. But, in fact, it is now understood that each medium of communication shapes or 'codifies' reality in different ways. All media present carefully crafted constructions of the world. Any message in any medium cannot be considered to be neutral or value free. All the mass media with which we come into contact contain selective messages about values, beliefs, and behaviours. And what is most significant is that these messages are inevitably shaped by economic considerations.