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Page 2 Advertising and Sales Promotion Essay

Many graduates move directly into lucrative sales or management training programs or pursue careers in research, advertising and promotion, digital management, or social media analysis. Others go on to graduate programs to prepare for academic or professional careers.

The Marketing major at UGA is future-oriented. Students take courses in consumer behavior, marketing research and strategy, sales management, analytics, digital marketing, social media, promotion, advertising, and many others to gain an understanding of the analytical methods and research procedures used in identifying and solving marketing problems in the ever-changing marketing world. Two areas of emphasis are available: Professional Selling and Digital Marketing. Coursework is bolstered by the student organization Pi Sigma Epsilon which offers business contacts, leadership experience, and social interaction. (Refer to the Pre-Business major for information on applying.)

Essay: Social Media - The New Pathways of Promotion …

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Essay on Sales Promotion - 308 Words - StudyMode

Many graduates move directly into international sales or management training programs or pursue careers in research, advertising and promotion, digital management, or social media analysis. Others go on to graduate programs to prepare for academic or professional careers.


Order Description
When you think about promotion (otuside of sales), there are really four major categories to think about. With an integrated marketing plan, there are four main media categories to which companies have access: paid, owned, earned and shared media opportunities.

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